About Us
Texas STAR is a multi-brand hospitality management group; leveraging over four decades of combined experience across exclusive brands such as IHG, Marriott, and Hilton, the Texas Star Team has cultivated a profound hospitality sales and marketing expertise. Our extensive background forms the foundation of our strategic approach, ensuring every client receives proven and innovative solutions that catalyze success.
Randy Denison
Randy Denison, an accomplished executive with a proven track record in hospitality and real estate management, has successfully managed hotel development projects, overseeing new construction and property openings. His expertise lies in cost optimization, vendor negotiations, and executing Property Improvement Plans (PIPs), ensuring the successful implementation of upgrades and improvements across the portfolio.
Prior to this role, Randy served as the Vice President of Operations, where he spearheaded operations across multiple hotel properties and brands, driving innovation and enhancing operational efficiency and guest satisfaction. Through market trend analysis and data-driven strategies, Randy played a pivotal role in boosting revenue growth and market share.
Earlier in their career, Randy held the position of General Manager for renowned brands such as Marriott, Hilton, and IHG, where they revolutionized service standards and optimized staff performance, leading to substantial profitability. Additionally, Randy serves as a Realtor, specializing in real estate transactions and providing clients with expert market analysis and negotiation strategies.
Stu Arledge
Stu Arledge, our Vice President of Customer Acquisitions, brings a wealth of experience and infectious enthusiasm to his role. With over 40 years in the hospitality and property management industry, he’s a well-known figure, often likened to the iconic character Norm from the beloved TV series “Cheers.” Stu’s approachable demeanor and ability to connect with everyone he meets make him a friend to all.
His extensive background includes operating several successful businesses in the hospitality and service industry, where he honed his skills in customer relations and business development. Stu’s passion for creating memorable experiences and fostering meaningful relationships drives his commitment to excellence in customer acquisitions.
With a keen eye for opportunities and a heart for service, Stu leads the way in establishing lasting partnerships and enhancing customer satisfaction. Whether he’s sharing stories or brainstorming innovative strategies, Stu’s vibrant spirit and wealth of knowledge make him an invaluable asset to our team.
